Favorable perception of fresh fruit lifts its availability

One indicator of fresh fruit demand in the U.S. is overall fruit availability. Aside from bananas, melons, apples, and oranges, overall availability of fruit in the U.S. has increased by 25 percent between 2007 and 2017. Today, pineapples, grapes, strawberries, and avocados (technically a [...]

U.S. fruit growers brace for tariffs on exports to China

A number of U.S. specialty crops, including apples and cherries, are on China’s list of proposed retaliatory tariffs. Although Mexico is by far the top destination for fresh U.S. apples, China is an important market due to its expansion potential. The Washington apple industry [...]

California fruit & almond update

The extent of damage caused by February’s freeze is still being assessed. This year, mild temperatures in January led to early bloom across the state, which was then hit by a widespread freeze in mid-February that burned bloom in low-lying acres. According to Michigan [...]

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